Women’s college basketball had a remarkable season last year, with a staggering 9.95 million viewers tuning in to watch the national championship game. Surprisingly, powerhouse teams like UConn and South Carolina didn’t make it to the final, but the showdown between Iowa and LSU captivated the audience. As we look ahead to the 2023-2024 season, LSU is determined to maintain their success and emerge as the favorites, while UConn is eager to make a strong comeback and secure a spot in the Final Four. Virginia Tech and the teams in the Pac-12 are also hopeful to build upon their breakthrough seasons. Despite the Pac-12 facing the bitter reality of its teams moving to different conferences after this season, they are fully focused on the present and determined to make the most of it. The Big Ten and ACC also boast formidable contenders aiming for the championship title. Last year’s tournament broke attendance records, with an impressive 82,275 fans attending the Sweet 16 and Elite Eight games. However, the lack of regional games in the Central and Mountain time zones remains an ongoing concern. The forthcoming season will determine whether attendance will continue its upward trajectory.